It's no mystery: To hold a competitive advantage, you must be able to do something that your competitor cannot. But it's not simple, either, and this book by Bruce Greenwald, a Wall Street fixture, and Judd Kahn, an investment management executive, gives a complete rundown on the basics of strategic thinking with plentiful examples of successes and failures. Novice managers will benefit from the clear, authoritative descriptions presented here, while senior managers might enjoy the fast-moving refresher.
Competition Demystified discusses supply and demand, economies of scale and strategy, competitive strategy (with a sideline into the classic Prisoner's Dilemma Game), cooperation, valuation, corporate development, and so on. Examples from organizations such as Fox, Kodak, Sotheby's, Apple, Nintendo, Wal-Mart, Coca-Cola, and Pepsi, among others, illustrate the points and offer enough historical context to show the results of strategic decisions over time.
Unformatted text preview: Competition Demystified COMPETITION DEMYSTIFIED A Radically Simplified Approach to Business Strategy BRUCE GREENWALD AND JUDD KAHN 1 Competition Demystified 2 PREFACE Anyone running a business knows that competition matters and that strategy is important. But although most experienced businesspeople recognize that these two. About Competition Demystified. Bruce Greenwald, one of the nation’s leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwald and his coauthor, Judd Kahn, offer an easy-to-follow method for. Competition Demystified, by Bruce Greenwald and Judd Kahn,presents a new and simplified approach to business strategy that cuts through much of the fog that has surrounded the subject. Greenwald is the Robert Heilbrunn Professor of Finance and Asset Management at Columbia Business School. Competition Demystefied Bruce Greenwald & Judd Kahn Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. If you continue browsing the site, you agree to the use of cookies on this website.
'Strategy formulation should have three underlying goals,' they write. First, identify where the company sits in its competitive environment. Second, 'recognize and manage effectively competitive interactions with other firms on whom the company's performance critically depends.' Third, 'develop a clear, simple, and accurate vision of where the company should be headed.'
Having written an entire book about strategy, the authors acknowledge in the conclusion that strategy isn't everything. Firms with an identical strategy may live or die based on the finesse or lack of it on the management team.
Competition Demystified Ebook
Bruce C. Greenwald is a professor of finance and asset management at Columbia Business School, while Judd Kahn is COO of Hummingbird Management, LLC, an investment management firm.
Author: Bruce C. Greenwald
Publisher: Penguin
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Competition Demystified Pdf
1101218436Size: 61.75 MB
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Competition Demystified By Bruce Greenwald
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Bruce Greenwald, one of the nation's leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwald and his coauthor, Judd Kahn, offer an easy-to-follow method for understanding the competitive structure of your industry and developing an appropriate strategy for your specific position. Over the last two decades, the conventional approach to strategy has become frustratingly complex. It's easy to get lost in a sophisticated model of your competitors, suppliers, buyers, substitutes, and other players, while losing sight of the big question: Are there barriers to entry that allow you to do things that other firms cannot?
